Attention
Real-time call coaching and CRM updates for sales teams
Introduction
Attention joins sales calls to give reps live guidance, fill in CRM fields with one click and draft follow-up emails. It links with Zoom, Teams, Meet, Salesforce, HubSpot, Gmail and Slack, among 200+ integrations.
- Added on
- Nov 2, 2026
- Website
- www.attention.tech
- Company
- Benwick, Inc
Product information
What is Attention?
Attention is a voice assistant for sales teams that provides in-call intelligence and takes over admin work so reps can close deals faster.
How to use Attention?
Connect your video conferencing, CRM and email accounts. The AI then joins your calls, records and transcribes them, and supplies live coaching plus automated follow-ups.
Core features of Attention
- Real-time call coaching
- Automated CRM updates
- AI follow-up emails
- Call recording and transcription
- Coaching scorecards
- Forecasting and reporting
Use cases of Attention
- 1Skipping manual CRM entry
- 2Drafting follow-ups after calls
- 3Coaching reps live
- 4Forecasting the pipeline
- 5Grading reps on BANT or MEDDIC
Frequently asked questions about Attention
What integrations does Attention offer?+
Salesforce, HubSpot, Zoom, Microsoft Teams, Google Meet, Gmail, Outlook, Slack and 200+ others, with custom requests possible.
How does Attention help sales productivity?+
It automates CRM entry and follow-up drafting while providing coaching and insights.
Which category is Attention in?+
Attention is listed under AI Sales Assistant.

